Monterey Car Week Generates Record Revenue, With Highest Earner Being Monterey PD
Most Impactful Contributors Were Window Tint, Missing Front License Plates, and Exhausts That May or May Not Be Too Loud
MONTEREY—Dollars are traveling to Monterey Car Week at full throttle in top gear, with a 1996 McLaren F1 GTR around $35 million, a 1964 Shelby Cobra Daytona Coupe shooting above $25 million, and a 1963 Corvette Grand Sport landing around $11–13 million. Monterey approached $500 million in revenue, but the surprise underdog has left everyone else in the dust. They have protected and served their way onto the top of the leaderboard one extremely serious violation at a time. None other than Monterey PD. To the tune of $62 million. And that was by Friday night.
Enthusiasts, driven by the event’s increased popularity with influencers (the elite of our society) have arrived in Monterey in droves, bringing with them a multitude of extremely dangerous violations like pop-and-burble tunes, not installing front license plates, cat-back exhausts, and driving cooler cars than them. Someone had to stop these criminals, and local law enforcement assumed the role of heroes, taking the number one spot in the process.
“We just wanted to ensure everyone’s safety and had no plans to make any money. It’s not like we have quotas. You asked about quotas, right?” said Police Chief James Anderson as he stopped another car for too much PPF. “We had zero intention to make any money. Like, at all. It just kind of happened. We don’t even know what money is.”
Car enthusiasts have a different interpretation.
“This is all a cash grab. How are you going to have a car week and hate all the cars?” said Sam Elliot, a proud owner of an 8-owner Toyota Supra that was suspiciously connected to a laptop.
We caught up with a couple supercar owners and asked for their thoughts on the matter.
“Really? They made that much money? We haven’t even noticed them,” said supercar owner Leandro Capicelli. “They’ve been nothing but kind to us. One gave me a ride to the local steakhouse because I was hungry.”
It could mean the future of Monterey Car Week happens without cars, but at least our heroic cops get to serve suspensions with pay instead of without. That’s just criminal.



